Facebook promotion app example – Qantas A380

Corporates make Facebook applications for consumer promos all the time. Qantas have created just such an app to promote their fleet of A380 planes. In case you’re looking for ideas around building your own Facebook app, look no further.

This post includes step-by-step screenshots showcasing the functionality created by Qantas in this Facebook marketing app.



Namechk – username availability checker

Ever thought of a brilliant username, used it for one of your social networking properties, only to find out someone beat you to it on virtually everything else? Name consistency, particularly for brand promotion, is key to a complete social networking or bookmarking campaign. That’s why it’s important to check if your desired username (and….



Starbucks – mammoth Facebook competitions and interactive apps

Though Starbucks’ 25+ million Facebook fans might be a slightly unrealistic goal for most businesses, a business of any size can learn a lot from their Facebook marketing strategies. We followed their first Facebook game closely, and it was huge. They used their millions of fans to announce the anticipated return of the popular Pumpkin….