Corporates make Facebook applications for consumer promos all the time. Qantas have created just such an app to promote their fleet of A380 planes. In case you’re looking for ideas around building your own Facebook app, look no further.
This post includes step-by-step screenshots showcasing the functionality created by Qantas in this Facebook marketing app.
The Victoria’s Secret Facebook page is always featured amongst the top 10 best Facebook pages on most industry blogs. This is well deserved, as it’s not a complicated or showy. They have a basic fan gate set as the landing page. The great thing about Facebook is it can be changed easily with new promotions,….
Ever thought of a brilliant username, used it for one of your social networking properties, only to find out someone beat you to it on virtually everything else? Name consistency, particularly for brand promotion, is key to a complete social networking or bookmarking campaign. That’s why it’s important to check if your desired username (and….
Personal care products company Burt’s Bees have a good example of using an extensive and interactive Facebook page to generate interest in a product. Using a Facebook page primarily as a launch platform for new products is a great way for businesses to jumpstart interest and get their products out there, especially for pages with….
Though Starbucks’ 25+ million Facebook fans might be a slightly unrealistic goal for most businesses, a business of any size can learn a lot from their Facebook marketing strategies. We followed their first Facebook game closely, and it was huge. They used their millions of fans to announce the anticipated return of the popular Pumpkin….